domain name

On the Internet, your domain name is your unique identity. Any individual, business or organization planning to have an Internet presence should invest in this. Having your own domain name, website and email addresses will give you and your business a more professional look. Another reason for a business to register for this is to protect copyrights and trademarks, build creditability, increase brand awareness, and search engine positioning.

What is a domain name?

A domain name is your website name. This is an address where Internet users can access your website. Computers use IP addresses, which are a series of number. However, it is difficult for humans to remember strings of numbers. Because of this, domain names were developed and used to identify entities on the Internet rather than using IP addresses. It can be various extensions, such as .com, .net and more. A domain name can have words which makes it easy to remember website addresses. Now if you wanted to visit a website on the internet, you don’t need to type a string of numbers. Instead, you can type in an easy to remember domain name

Note: It must be registered before you can use it. It is unique. No two websites can have the same domain name. If someone types in www.yourdomain.com, it will go to your website and no one else’s.

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Everything you need to get online – FREE with your domain. Each and every domain name comes with all you need to get online.

  • Domain Forwarding and Masking
  • Domain Locking
  • Total DNS Control
  • Change of Registration
  • Status Alerts
  • Auto Renew Protection

Few benefits are mentioned here:

  1. Your business becomes visible & known all over the web & people can easily find you with a few clicks.
  2. It’ll increase your leads & sales if used properly. You can build email list which is very important in the current competitive environment. It’s not only useful in advertising but establishing & improving the relationship with customers.
  3. The cost of advertising also lowers as less printing cost involved. And you can update your website easily.
  4. It’ll help you to build authority & credibility which is helpful in long-run of business.

Domain Names

It is best to go for a short and easy to remember domain names as they definitely simpler for the users. Always remember that Domain name plays a pivotal part in the success of your business, hence, keep it short, simple and sweet.

In the sphere of computer networking, domain name has unique significance and role of action. Domain name is primarily described as a unique alphanumeric name given to a particular website for its identification on the Internet. Domain names play pivotal role in the establishing the significance of a website. It is used for website’s references, recognition and access to Internet resources.

How it works

As soon as the user type in the domain name in the url box, the DNS server starts searching the requested registry for the domain. Now, the registry runs its research and provide the detail of the name servers that has the particular domain registered under its name. The request further is passed on to the name servers which then reports the actual IP address. After this process, the connection is set with it. However, although the procedure seems long, it is not very time-intensive. At the same time, it is important to mention that today, countless domain names have been registered worldwide, and hence, finding a suitable one for your website may be little taxing. Getting the exact name that you desired may not be possible but if you follow a plan, getting next to your most desirable, is likely.

Techniques to find out a Suitable Domain Name:-

Genuine keyword

Your domain name must have a genuine keyword that is related to your business.

Try multiple combinations

It is best to try the game of permutations and combinations with your chosen words. Make sure that you have selected short, simple, memorable keywords that are clearly linked to your business.

Create a list

Now that you run the task trying out combinations. Make a list of few that you think are the best for your website. Your domain may have noun, verb, adverb or adjective. Hyphens can be included but do not try to put symbols like apostrophe’s or so.

Availability

Before deciding on your domain name, check at least three times, whether or not your selected domain name is available.

Domain Extensions

Now that you have chosen the name, it is time for the extension. The extension should be selected in accordance with the region of your target audience. For example, if you have a product for global audience, go for .com but if you are selling products only within India then opt for .in extension.