In the context of marketing, mobile phones play a crucial role nowadays. Companies feel it quite simple to send messages about their services and products via Bulk SMS. There are a number of business directories, yellow pages available in recent times. These directories categorize and enlist business for the customers. If you are a customer interested in any company product then you can search through the pages of the business directory, find the pertinent business, note down the email id, contact numbers and other communication address if any.

Since, nowadays almost everybody possess a mobile, therefore you can directly contact the business with the aid of your phone,Bulk SMS using certain keywords if you are required to do so and retrieve necessary information from the customer service section of that business. It only helps you in making certain decisions pertaining to your purchases.

SMS Marketing, simple and effective

It has been observed that companies procure mobile numbers and then send short, catchy messages to the customers about its business. This practice is aimed at creating a positive impression in the minds of the buyers thereby arousing their interest to purchase the items of their choice. As compared to other methods of marketing, bulk SMS marketing is simple, effective and economical.

Whatever be the marketing strategy, the aim is always to convince the buyers that the company is selling quality products. It is extremely important to maintain standards while manufacturing of goods, or providing services. By doing so, a company can expect to add to its credentials the features that have the potentiality to increase the existing clientele.

As a part of marketing, it is sometimes important for a company to give concessions on its goods. Discount offers aid in attracting more and more customers. With appropriate marketing strategy, a company can expect to increase its profit margin. When any enterprise has an efficient manufacturing, sales, marketing and maintenance departments then it is bound to be successful in every respect.

Obligr.com  is serving the corporate and small businesses since a 2013 in bulk SMS Marketing Solutions in India.
Visit : obligr.com

Beyond Mobile Services provides Bulk SMS service to all over India covering many major cities in India, which are listed below.
We are offering Bulk SMS Services to wide range of clients from all parts of India.

Our Clients range from banks, hospitals, stock brokers, schools, colleges, educational institutions, call centers, real estate developers, web development companies, ERP and CRM companies.

We offer two Bulk SMS routes Promotional and Transactional.

Promotional sms is used for all type of marketing activities to create awareness among people who own cell phones. Almost everyone out there owns one now, some even own more than one. Our promotional Bulk SMS services can be very helpful in generating new business leads, product launches and contest awareness.

Transactional SMS is used for purely sending critical Alerts to a subscribed group of users. E.g. stock brokers sending stop tips to investors about buying and selling of stocks; schools sending sms to parents informing about bus delay or important events in schools. Transactional sms helps people in many ways specially sending critical alerts to all with in no time.

We have clients in Gujarat, Chennai, Mumbai, Chandigarh, Punjab, Kolkata, Noida, Ahmedabad, Hyderabad, Bangalore, Pune, Delhi, Navi Mumbai, Gurgaon and Noida. focus always pays and we will be always focused on to delivering messages instantly .

There’s a costly myth about mobile marketing: it’s all about Apps and devices.  The truth is, the key to mobile marketing is about engagement; and there’s an easy way to engage mobile users: SMS/Text Campaigns!

SMS is an incredibly reliable and powerful communication tool. Nowadays, almost everyone has a mobile phone. On top of that, with 98% open rate within 15 minutes of receipt and 90% reply rate within 3 minutes; SMS should definitely be integrated as a powerful engaging approach in your overall marketing strategy.

As a result, we are presenting the top 5 reasons why you should embrace SMS as part of your marketing campaign:

 

1. SMS works across all operating systems

Unlike mobile apps, SMS capabilities don’t need to be adaptive across different operating systems. Additionally, it’s already built into phones; so, regardless if a customer is using android or iOS, you’re able to reach all of them in a cost-effective way.

2. SMS works on all phone types

If you are targeting a demographic that doesn’t have access to a smartphone, for example seniors, certain Smartphone-specific tactics — such as one that is centered around mobile apps — have a good chance of being wasted. However, SMS technology works on any type of phone from the past two decades and there is no sign of the SMS capability becoming obsolete in the future. As a result, SMS enables you to reach a wide audience without alienating a key consumer segment.

3. Customers take a proactive role with SMS campaigns

As opposed to most email campaigns, customers are actively when they opt-in to receive messages on their mobile devices, specifically with SMS. As a result, the recipients are acutely aware they chose to receive SMS messages and, as a result, are more likely to be engaged with your campaign.

4. SMS campaigns create a personal customer experience

With mobile SMS campaigns, brands are able to communicate with customers via more personalized medium. Customers and marketers can enjoy a symbiotic relationship as customers receive more custom messages and marketers are able to receive responses in real-time and gain valuable insights from the interaction.

5. SMS campaigns yield both a high response rate and high conversion rate

As stated before, 98% of text messages are opened within the first 15 minutes of receipt and 90% are replied to within the first 3 minutes. By contrast, emails campaigns have a 25% open rate and also battle against spam and other email filters. As a result, when considering promotions, contest or general updates, SMS campaigns are a no-brainer.

Today there are many ways to market product or service. One of the best, high ROI, cost-effective, instant and targeted marketing platform is SMS Marketing.

Proper Bulk SMS campaign can increase sale upto 200% in just a couple of days during the festivals. Many popular Brands use bulk SMS for marketing their products or services.

Here are the few tips on how you can use Bulk SMS this festive season to increase sale:
Welcome New Customers: Sending an SMS to welcome a new customer is an effective way of showing interest and contributes to a high level of customer service. More particularly, if a customer has signed up to an online newsletter or opted in to a SMS marketing list, it’s good practice to let them know that their details have been received and their interest in the company is appreciated.

Discount Offers: 97% text messages are opened within minutes. 42% of shoppers say sales and discounts are the most important factor for festive shopping and they prefer SMS over emails.

Mobile Coupon Redemption: Coupons delivered via SMS have redemption rates 10 times higher than the printed coupons.

Send Festival Greeting SMS: Festive season is the time when usually people willing to do shopping and sending the festive greeting SMS at this time will surely bring customers to your shop again.

Using links to promote your online presence: You can incorporate links in SMS messages to encourage the customer to look at your site and view seasonal promotions, new products and blogs. Smartphone capabilities can effectively ensure that customers are simply a text and a click away from viewing your site.
Order confirmations and delivery updates: Contacting customers with an SMS text to let them know that their order has been received is another significant way of providing exemplary customer service. In addition, it’s helpful for customers to know the status of their order, estimated delivery times and when their package is on the way.

The list is endless and don’t forget, people like to receive text messages, make your customers Happy!! Mobile Marketing offers significantly more targeted reach communicating with customers who want to hear from you while also offering a higher return on investment than any other form of marketing.

SMS Marketing engage your customer directly, at a personal level, and can direct them straight to your business. It is important to take advantage of SMS marketing this festival season.

Know more visit: https://obligr.com